How ASDA, one of the UK's leading retail giants, scaled mobile testing and enhanced efficiency with Perfecto AI.

Overview 

ASDA, one of the UK's leading retail giants, faced significant challenges in scaling their mobile device testing processes. As they continuously evolve to stay ahead in a dynamic industry, dependency on physical hardware, concerns around security, and resource limitations were major roadblocks to efficient testing. By implementing Perfecto AI, ASDA transformed its testing workflows, increasing coverage, improving efficiency, and significantly reducing manual intervention.  

This case study explores ASDA's challenges, how Perfecto helped address them, and the measurable results achieved. 

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By the Numbers 

• Reduced Manual Testing Efforts by 70%.
• Increased Test Coverage by 50%.
• 4x Increase in Device & OS Coverage
• Reduced Test Execution Time from Days to Hours. 

The Challenge 

ASDA's team consistently adapts to maintain their edge in an ever-changing industry. In working towards their objectives, they recognized the need to address hurdles in their application testing processes, which created delays in releasing their S&G app updates and increased regression risk: 

• Limited Testing Resources: Testing mobile apps required physical devices to be on-site with the team, which limited the growth they were working to achieve.
• Manual Testing Overhead: Heavy reliance on manual testing created bottlenecks and reduced efficiency. By tackling bottlenecks caused by manual testing, they sought to boost productivity and overall workflow.
• Device Sharing Issues: A lack of a scalable solution for sharing devices across multiple projects and team members further strained resources.

ASDA realized that these challenges hindered their ability to deliver high-quality applications across platforms, such as their Scan & Go and Rewards apps. ASDA’s focus on delivering at a quicker pace within their engineering teams and changing customer demands meant they needed to deliver faster than ever before. They sought an enterprise-grade solution to streamline processes and improve coverage while keeping pace with future innovation. 

What Was at Stake 

Without a scalable and efficient solution, ASDA risked: 

• Failing to meet tight project timelines.
• Increased potential for errors and regression due to insufficient test coverage.
• Bottlenecks in testing delivery, which would affect business goals, from customer experience improvements to promotional rollouts. 

The Solution 

ASDA selected Perfecto as their enterprise solution to address these challenges. Through its powerful AI-powered platform, Perfecto offered the scalability, reliability, and efficiency ASDA needed.  

Implementation Highlights 

• AI-Driven Coverage: ASDA utilized Perfecto AI to test critical applications, including their new ecommerce website, their ASDA mobile app, and changes to their Scan & Go feature and Rewards app. Perfecto AI offered automation for areas that were traditionally difficult to test, such as validating images and ensuring promotions appeared in the right place with accurate content.
• Seamless Zebra Device Integration: ASDA transformed their testing processes by integrating Perfecto with their Zebra devices, which are used in their many stores and depots, so they needed a solution that would integrate with their existing infrastructure. Perfecto fully supported ASDA's Zebra devices, including their scanners, enabling smooth data handling through the DataWedge app. This allowed barcode data to pass directly into mobile applications, eliminating the need for manual barcode scanning. Perfecto also helped to successfully test and validate ASDA’s essential mobile apps, such as Scan & Go, ensuring reliable performance and compatibility across environments. This high level of hardware integration was truly a game changer for ASDA.
• Hybrid Cloud Deployment: Perfecto’s hybrid cloud setup provided ASDA with flexibility to host devices themselves, enhancing control and security while maintaining scalability. With Perfecto, ASDA teams could test on multiple devices hosted in a hybrid cloud setup, eliminating the need for physical hardware. 

ASDA’s decision to adopt Perfecto was based on its adaptability to their unique requirements, such as its ability to work seamlessly with Zebra devices, and the collaborative approach of the Perfecto team. 

The Results 

Implementing Perfecto transformed ASDA's testing capabilities, delivering tangible results across team productivity, cost-efficiency, and project scalability: 

Key Benefits 

• Increased Coverage: Perfecto AI increased ASDA's test coverage, enabling automated scenarios that previously required manual effort. By automating image validation and access to natural language testing, efficiency significantly improved.
• Reduced Manual Testing: With AI automation, ASDA's teams were able to shift their focus to more value-adding tasks such as exploratory testing and product development.
• Improved Device Access: Perfecto allowed team members to access testing devices seamlessly across different projects, reducing delays caused by resource constraints.
• Lower QA Costs: By transitioning from onshore to offshore resources while maintaining high levels of efficiency, Perfecto helped ASDA manage budget constraints effectively.
• Long-Term Maintainability: Perfecto’s AI-powered testing tools, including Perfecto AI, have positioned ASDA to achieve long-term maintainability and scalability in their testing workflows. 

"Perfecto enabled us to cut costs while enhancing test coverage across mobile apps. With the ability to run more tests across more devices, we streamlined operations, eliminated physical laptops, and removed reliance on our environments team—delivering a smarter, more reliable mobile testing solution." 

- Matt Hatherly, Engineering Lead – Automation & NFT 

Summary 

The integration of Perfecto AI has been a game-changer for ASDA's testing processes. Perfecto allowed ASDA to: 

• Resolve challenges with limited resources.
• Efficiently scale to support multiple devices and projects.
• Ensure greater confidence in their application releases by increasing test coverage and reducing testing time. 

"Perfecto allowed us to take a huge step forward in maturing our testing practices, increasing test coverage, reducing costs, and streamlining the management of our mobile testing devices." 

- Matt Hatherly, Engineering Lead – Automation & NFT  

 ASDA’s adoption of Perfecto is an ongoing success story. The ASDA team looks forward to leveraging even greater automation and AI-powered efficiency in their workflows. 

Explore Perfecto AI  

Perfecto AI transforms the way teams approach testing by intelligently analyzing test scenarios, visually validating applications, and adapting to changes—all without manual intervention. 

• Simplify Testing with Plain Language: Enable your team to contribute to testing with simple, plain-language scripts—eliminating complex scripting.
• Comprehensive Validations for Better Coverage: Validate functional, visual, and contextual elements to ensure improved coverage across all application layers.
• Reduce Maintenance, Focus on Strategy: Automate script creation and updates to eliminate repetitive tasks and enable your team to prioritize high-value strategic initiatives.
• Maximize Testing ROI: Increase efficiency, reduce manual effort, and deliver tangible value with advanced AI-driven solutions that optimize testing processes.  

Transform Your Testing with Perfecto 

Perfecto provides a proven, AI-powered testing solution trusted by Fortune 500 companies across industries. Scale your automation testing, reduce costs, and release high-quality applications confidently. 

Want to see how Perfecto AI Validation helped ASDA scale coverage, reduce cost, and streamline mobile testing? Book your custom demo. 

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